Tech billionaire Elon Musk-owned X (formerly Twitter) has removed the ability for Premium subscribers to hide their blue checkmarks, according to a notification received by multiple users on Thursday.
Twitter says it is removing the "hide your checkmark" feature lolololol pic.twitter.com/PQFPbAGhef
— Ben Goggin (@BenjaminGoggin) April 11, 2024
The blue checkmark was originally a symbol of authenticity, reserved for celebrities, public figures, organizations, and brands of significant public interest.
When Elon Musk took over X, the blue checkmark became purchasable via the X Premium program. This caused controversy, as many felt it diluted the value and meaning of the verification badge.
To appease critics, X introduced the ability for Premium users to hide their badges, providing some control over its display.