Elon Musk-owned X has rebranded its Verified Organizations program and divided it into two new subscription offerings called Premium Business and Premium Organizations.
The new Premium Business plan is designed for companies of all sizes and comes with a gold checkmark, while Premium Organizations is intended for governments and multilateral groups and will feature a grey checkmark.
According to X, Premium Business aims to help companies grow by increasing credibility and visibility through tools like affiliate badges, advanced impersonation defense, and faster customer support. Subscribers will also get access to hiring tools, brand and industry monitoring, SuperGrok, and other advanced features.
The Premium Business plan has three subscription levels:
Basic costs 200 dollars per month and includes essential tools to establish a business presence on X.
Full Access costs 1,000 dollars per month and adds affiliate features, impersonation protection, and early access to new tools.
Enterprise has custom pricing and offers advanced tools with dedicated account management for large organizations.
X also plans to introduce priority handles and a handle marketplace, allowing Premium Business subscribers to claim inactive handles for free or purchase rare and high-value ones.
The Premium Organizations plan costs 1,000 dollars per month and is tailored for governments and multilateral institutions.
For a limited time, X is offering advertising credits equal to 100 percent of the subscription cost for new Premium users.
Seth Fuchs from X Engineering said, “X is the best place to grow your organization’s influence and speak directly to the people who matter. We’re building for organizations that want to move fast, stay relevant, and grow directly on the world’s town square.”
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With these new Premium tiers, X is expanding its offerings and likely aiming to boost revenue as it continues to face challenges in its advertising business.





