An Australian court has fined Dell Australia $6.5 million for misleading customers about discounts on computer products.
The Federal Court found that Dell Australia had engaged in misleading and deceptive conduct by advertising discounts on computer products that were not actually available. The court found that Dell Australia had made false or misleading representations about the availability of discounts on its website and in its marketing materials.
The court also found that Dell Australia had failed to take reasonable steps to ensure that its employees were aware of the company’s policies on discounts. As a result, Dell Australia’s employees misled customers about the availability of discounts.
The fine of $6.5 million is also significant. It is one of the largest fines ever imposed by an Australian court for misleading and deceptive conduct. The fine reflects the seriousness of Dell Australia’s conduct.
Bijay Pokharel
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