WhatsApp is planning to introduce a new feature that will let users connect without sharing their phone numbers.
According to recent reports, the platform is working on usernames and unique IDs that will allow people to send messages and make voice or video calls more privately.
With this change, users will be able to create their own unique handles, similar to what is seen on other social media platforms. Both individuals and businesses are expected to benefit from this feature, making it easier to connect without exposing personal contact details.
The company has said that it is excited about bringing usernames to the platform in the future. The goal is to help users connect with friends, groups, and businesses more securely and flexibly. At the same time, the feature will remain optional, so people who prefer using their phone numbers can continue doing so without any disruption.
In addition to usernames, WhatsApp is also exploring new ways for businesses to interact with users. One idea being tested is a dynamic pricing system where companies could bid in real time to send marketing messages. This approach could change how businesses reach customers on the platform.
Reports suggest that testing for this system may begin in the second half of 2026, with a possible rollout in 2027.
If this article helped you, please consider supporting our work. Every small contribution keeps Abijita.com independent and running.
