Meta’s year-old social media experiment, Threads, has reached a significant milestone, surpassing 175 million monthly active users (MAUs) according to an announcement by CEO Mark Zuckerberg on July 3rd, 2024.

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This impressive user base growth, particularly within a year of launch, positions Threads as a serious contender in the ever-evolving social media landscape.

The platform, built by the Instagram team, focuses on text-based communication with the ability to share photos, videos, and links, offering a potentially more streamlined experience compared to its competitors.

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