Facebook parent company Meta is testing paid verification for Instagram and Facebook for $11.99 per month on the web and $14.99 per month on mobile.

In an update on Facebook, CEO Mark Zuckerberg announced having a “Meta Verified” account will grant users a verified badge, increased visibility, prioritized customer support, and more. The feature’s rolling out to Australia and New Zealand this week and will arrive in more countries “soon.”

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“This week we’re starting to roll out Meta Verified — a subscription service that lets you verify your account with a government ID, get a blue badge, get extra impersonation protection against accounts claiming to be you, and get direct access to customer support,” Zuckerberg writes. “This new feature is about increasing authenticity and security across our services.”

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